For the last few years, the National Horse Show has been little more than a famous name and a collection of valuable sterling silver trophies. After its run at Madison Square Garden ended in 2001, the show struggled to reinvent itself in several locations, from a pier in New York City to Wellington, Fla., and finally, with its unique identity fading, as part of the Syracuse, N.Y., Invitational Sport Horse Tournament.
Last week, however, marked a stylish rebirth of the 128-year-old fixture in the city that bills itself as “The Horse Capital of the World.” The National’s debut at the Kentucky Horse Park wraps up a five-day run this afternoon with the ASPCA Maclay equitation championship. The new setting has been embraced by riders, owners and sponsors, groups usually not known for their unanimity of opinion.
With the backing of Lexington-based Alltech, a global company that manufactures animal feed supplements and ingredients, the landmark competition — rechristened the Alltech National Horse Show — opened in grand fashion in the Alltech Arena. Some of the world’s best show jumpers competed for trophies against a panoramic photo backdrop of the Horse Park, as VIPs watched from above in a special section where tables seating six sold for $6,500.
“I feel like it’s a whole rebirth of the National Horse Show,” said Mason Phelps, the show’s president and the man who spearheaded the bold move to Kentucky. “We were at death’s door and I think we’ve had a resurrection. It’s all come together like I thought it would,” said Phelps. “Everything’s just nothing but kudos and `thank you’s. You don’t find that when you go to horse shows these days.”
